The Indonesia halal haircare market is estimated to
reach USD 1.27 billion by 2025, according to a new report by Grand View
Research, Inc. Increasing preference among the Islamic population regarding
ethical consumption of beauty products has contributed largely to industry
growth in recent years.
Additionally, rising demand for
organic and vegan-friendly products by the consumers owing to increasing
awareness regarding the detrimental impacts of chemical-based products has also
driven more positive outlook for halal products in the region and across the
globe.
Indonesia also proposed a law
stating that all products must be halal certified by 2019. This has created
huge potential for these personal care products, encouraging numerous
multinational cosmetic brands to launch certified products. Expanding
middle-class population and their willingness to pay premium prices for quality
products has also had a positive influence on industry growth as well.
The demographic structure of the
country, comprising of over 60% youth, has proved beneficial for importers and
manufacturers of hair care products. Young people are attracted to innovative
products as they support their ethical beliefs & changing lifestyles.
Labels such as organic, animal cruelty-free, and vegan are not only influencing
the Islamic, but also the overall population in the country.
Shampoos were the dominant
product category in 2015, with over 33% of the revenue share in 2015 and
expected to grow at a rapid pace over the forecast period. Hijab-wearing women
often face issues such as dandruff, hair-fall and limp, dull, lifeless hair,
which are being targeted using specific shampoos containing natural
ingredients.
Browse full research report on Indonesia Halal Hair Care
Market: http://www.grandviewresearch.com/industry-analysis/indonesia-halal-hair-care-market
Further key findings from
the report suggest:
- Conditioners are expected to experience highest
growth with a CAGR of 12.2% over the forecast period. Conditioners
specially catering to issues regarding covered hair, by improving volume and
bounce for flat tresses are expected to drive segment growth.
- increasing fashion consciousness and entry of
multinational companies with extensive product portfolios has also driven
growth in the color segment. Men are also latching onto coloring trends,
leading to an increase in demand for halal-certified colors with low
synthetic content.
- Key players include Unilever, Loreal, Procter &
Gamble, Clara International, Wardah, Sariayu Cosmetics, Iba Halal and Saaf
Skincare among others
- Unilever recently signed a partnership with New York
based Francesca Fusco for the launch of Sunsilk Clean & Fresh in order
to target women wearing hijabs on a regular basis
Browse more reports of this category by Grand View
Research: http://www.grandviewresearch.com/industry/personal-care-and-cosmetics
Grand View Research has segmented the Indonesia halal hair
care market on the basis of product.
Product Outlook (Revenue, USD Million, 2014 - 2025)
- Shampoo
- Hair
Color
- Hair
Conditioners
- Hair
Oil
- Styling
Products
About Grand View Research
Grand View Research, Inc. is a
U.S. based market research and consulting company, registered in the State of
California and headquartered in San Francisco. The company provides
syndicated research reports, customized research reports, and consulting
services. To help clients make informed business decisions, we offer market
intelligence studies ensuring relevant and fact-based research across a range
of industries, from technology to chemicals, materials and healthcare.
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